Being a student at Budapest Business University doesn’t just mean you’re a university student. Here you become part of a family.
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The aim of this programme is to train marketing professionals who will be able to carry out marketing activities in various business and non-business organizations, institutions, and enterprises. With the acquired theoretical and practical knowledge, the graduates will be able to develop a marketing strategy, manage marketing activities and projects in a broad sense, manage various projects, processes, and professional programs, develop and apply marketing tools, and coordinate the implementation of tasks.
We do not offer independent specializations in this program. The specialization for the students is provided by the courses offered in the optional professional module (compulsory professional knowledge courses), from which they can choose the professional subjects according to their interests.
Students who have completed the Masters degree in Marketing and will have acquired knowledge about the general and specific characteristics of marketing, its most important developmental directions, specific research methodologies and gained practical knowledge and experience, will be able to:
Job opportunities exist in the following positions at Hungarian and foreign SMEs, multinational corporations and international organizations:
The table below lists the courses during the four semesters of the MSc in Marketing programme. It also indicates how many ECTS credits you receive upon the completion of that specific course.
For non-EU students: 3,000 EUR per semester
For EU students: 650,000 Hungarian Forint per semester
For non-EU students:
30 June 2024
For EU and visa-free countries:
30 July 2024
Start of study
September 2024
Study location
Budapest, Hungary
Faculty
Faculty of International Management and Business, see on map
Duration
2 years (4 semesters)
Study language
English
Title of the qualification on the diploma
Economist in Marketing
Programme level
Master’s programme (MSc)
Entry qualification
Undergraduate diploma (or higher)