| Course |
ECTS credits |
| Economics, Methodology and Business Module: |
| Business Mathematics |
6 |
| Basics of Statistics and Probability Studies |
6 |
| Statistics for Business |
6 |
| Economics 1 |
6 |
| Economics 2 |
6 |
| International Economics |
3 |
| Basics of Business Economics |
3 |
| Organisational and Human Resource Management |
6 |
| Marketing |
6 |
| Introduction to Finance |
6 |
| Information Technology and the World |
6 |
| Introduction to Accounting |
6 |
| Business Communication |
6 |
| Elective Remedial Courses: |
| The Basics of Business Mathematics |
0 |
| IT Skills Development |
0 |
| Elective subjects (unlimited choice): |
| Study Techniques |
3 |
| Presentation Skills Development |
3 |
| International Negotiation Techniques |
3 |
| Intercultural Communication A |
3 |
| Professional Foreign Language Module: |
| Foreign Language for Business I/1 |
3 |
| Foreign Language for Business I/2 |
3 |
| Social Sciences Module: |
| Basics of Business Law |
3 |
| Responsible and Sustainable Company |
3 |
| Limited choice elective subjects in Economic and Social Sciences: |
| Environmental Economics |
3 |
| Economic Policy |
3 |
| Economic Geography |
3 |
| Introduction to the European Union Studies |
3 |
| Validating Legal Claims in Practice |
3 |
| Elective subjects (unlimited choice): |
| Economic History |
3 |
| Sociology |
3 |
| Psychology |
3 |
| Political Science A |
3 |
| Professional Module: |
| Controlling Basics |
3 |
| Market Research |
6 |
| Sales Management |
6 |
| Marketing Communications and Consumer Behaviour |
6 |
| Project and Quality Management |
6 |
| International Commercial Techniques and Logistics |
6 |
| Introduction to the Economics of Commercial and Service Companies |
6 |
| Corporate and Marketing Strategy |
6 |
| Limited choice professional elective subjects 1: |
| Service and B2B Marketing |
3 |
| Business Simulation Practice |
3 |
| Limited choice professional elective subjects 2: |
| Quantitative Methods for Decision-Making |
3 |
| Marketing Consultancy |
3 |
| Direct and Database Marketing |
3 |
| Online Marketing |
3 |
| Analysis of Market Research Data |
3 |
| Public Relations |
3 |
| Food Marketing |
3 |
| Communication Training |
3 |
| Marketing-driven Value Analysis |
3 |
| Price Risk Management and the Stock Market |
3 |
| Organisational Development and Management |
3 |
| Complex Enterprise Simulation |
3 |
| Elective subjects (unlimited choice): |
| Service and Non-Business Marketing |
3 |
| Total Quality Management |
3 |
| EU Trade Policy, Trade Regulation |
3 |
| Geomarketing |
3 |
| Eco-Friendly Corporate Governance |
3 |
| Synthesizing Practice in Marketing |
3 |
| Advertising Law and Ethics |
3 |
| Assortment and Procurement Policy |
3 |
| World Market Commodities |
3 |
| Regional Economic Processes of Developing Countries |
3 |
| Basics of Business Coaching |
3 |
| Artificial Intelligence in Practice |
3 |
| Decision Support with BI Tool |
3 |
| Co-Sciences of Marketing Communication |
3 |
| Marketing for Creative and Cultural Industries |
3 |
| College for Advanced Studies 1 |
3 |
| Student Research Project 1 |
3 |
| College for Advanced Studies 2 |
3 |
| Student Research Project 2 |
3 |
| Specialisation: Omnichannel Commerce: |
| Supply Chain Management A |
6 |
| Trade Management Decisions |
6 |
| Retail in the Digital World |
3 |
| Establishing a Commercial Unit and its Market Launch |
6 |
| Digital Customer Relationship Management |
3 |
| Corporate Strategies in Commerce |
6 |
| Specialisation: Logistics of Commerce: |
| Logistics Controlling |
3 |
| Logistics of Commerce |
6 |
| Logistics Information Technology |
6 |
| Process Management |
3 |
| Transportation and Shipping |
6 |
| Supply Chain Management A |
6 |
| Specialisation: Commercial Communication: |
| Brand Planning, Brand Building |
3 |
| Advertising Aesthetics and Psychology |
3 |
| Commercial and Service Marketing |
6 |
| Communication Tools |
6 |
| Communications Planning |
6 |
| Online Communication |
6 |
| Other Requirements: |
| Physical Education 1 |
0 |
| Physical Education 2 |
0 |
| Internship |
20 |
| Research Methodology |
3 |
| Bachelor of Sciences Thesis |
7 |
